Harry Potter 25th Anniversary – Packaging & Campaign Design

Project Brief: Design packaging and campaign assets for the 25th Anniversary of Harry Potter, using Jim Kay’s illustrations.

Rationale: I balanced the licensors and The Royal Mint’s guidelines while incorporating Jim Kay’s illustrations into a consistent sketchbook-inspired route.

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Credits: Product Photography - Andrew Jenkins, Illustrations - Jim Kay, Bloomsbury Publishing PLC, Wizarding World, The Royal Mint

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